Head: Integrated Sales (MT5) – Bancassurance
Listing reference: capbw_002124
Listing status: Online
Apply by: 4 December 2024
Position summary
Industry: Banking
Job category: Banking, Finance, Insurance. Stockbroking
Location: Windhoek
Contract: Permanent
Remuneration: Market related
EE position: No
Introduction
The primary purpose of the role is to provide input to the strategic direction and formulation of the Bank’s growth strategy across all segments of the bank; and embed integrated sales initiatives across all regions that would grow and maximise non-interest income per segment as a significant contributor to the Bank’s growth and profitability. Responsible for the implementation and execution of the Bank’s Ecosystem growth philosophy through an Integrated Sales approach across Corporate & Institutional Banking and Business Banking clients; and craft region-based acquisition strategies that would unlock opportunities and drive customer retention, customer portfolio expansion and new-to-bank customer growth.
Job description
KPA (KEY PERFORMANCE AREAS)
A) Growth and Customer Focus
- Provide key inputs to the organisation’s Growth Strategy across all segments, by considering region-based customer insights, industry trends, global best practice, competitor positioning etc.
- Establish and set relevant Growth KPIs for all integrated sales activities.
- Formulate Ecosystem Growth strategy action plans and support business to embed a sales culture through an integrated sales approach to achieve KPIs.
- Formulate a Workplacebanking offer tailored as an employee value proposition & retention strategy for Corporates.
- Implement and maintain sales productivity benchmarks and effective sales and growth metrics reporting mechanisms to track & manage growth initiatives.
- Establish an outbound e-Sales revenue growth stream that cross-sells, up-sells, migrates and embeds an onboarding strategy for personal clients; and through that introduce an enhanced Ecosystem customer onboarding experience & client retention strategy.
- Provide insights and support the development of appropriate Customer Value Propositions and Products for the different segments.
- Oversee and streamline the customer onboarding process, reducing friction and enhancing the client experience.
- Ensure a smooth transition from onboarding to relationship management, reinforcing customer satisfaction and retention.
- Implement feedback mechanisms to continuously improve the onboarding experience and address client needs effectively.
- Craft and embed an onboarding journey for all Group Schemes acquired through Workplace Banking.
B) Collaborations
- Collaborate with RBS and support the Regional & Branch managers to drive non-interest revenue growth through use of an Experiential Marketing Sales strategy to promote the bank’s financial solutions.
- Collaborate with Business to craft and embed an e-Money acquisition and growth strategy to promote e-money product awareness for Business and Personal clients and drive transactability growth through Integrated sales and Bank days.
- Collaborate with MCCS and craft marketing campaigns, sales activation initiatives that would create and/or increase awareness and transactability.
- Collaborate with Capricorn Group affiliated Stakeholders and other Key External Stakeholders to drive commission growth through marketing and cross-selling of bancassurance products and fiduciary services offering.
- Collaborate with Specialist Finance branches to drive Advances growth through Group Schemes and the Networking acquisition strategy.
- Collaborate with CIB to drive client growth through corporate clients and inturn realise and increase the corporate client’s non-interest revenue growth through the “Deliver-the-Firm” growth strategy.
- Collaborate with Segment owners to drive delivery of business case targets as part of the commercialisation of products and services, through Integrated Sales and Employee Banking Solution acquisition strategies.
- Collaborate with Business to develop tailor-made acquisition strategies for Corporates, Commercial, SME, Personal and High Networth clients.
- Responsible, in conjunction with the Human Capital Department, for creation and adoption of the Bank’s Sales Incentive, Leads and Referrals model.
- Collaborate with Product, Marketing, Risk, and Compliance to align sales, tele-sales, migration and onboarding efforts with regulatory requirements.
- Coordinate with other business units to create integrated solutions that meet corporate client needs, supporting onboarding and cross-selling.
- Work closely with product development to tailor offerings and onboard processes based on market and client demands.
C) Business insights, Analytics and Marketing
- Conduct market analysis to stay informed of industry trends, competitor activities, and regulatory updates.
- Identify new markets and channels to expand the bank’s reach and capture additional revenue.
- Responsible for driving data driven growth initiatives.
- Identify cross-sell, up-sell, migration and client retention strategies using the main source of sales data, analytics and insight generated.
- Identify relevant financial and non-financial data sources to provide business insights to achieve the Strategic growth objectives.
- Responsible for the analysis of financial and non-financial data, specifically focussing on product, channel and customer data, on an ongoing basis to identify opportunities to achieve growth targets and optimise profitability.
- Provide insights to and develop action plans for the sales organisation resulting from analytics performed.
D) Financial Management and Reporting
- Responsible for monthly and adhoc reporting of Ecosystem-led growth initiatives and Sales & Bancassurance departmental reporting:
1) Financial performance – Integrated Sales Initiatives, Knowledge Based Income, Market Share, Segment growth, Cross-sell ration.
2) Actual performance against targeted sales metrics.
- Monitor and manage sales/growth performance.
- Collaborate with Finance and Business during the budgeting process with regards to Customer, Balance Sheet, Net interest income and Non-interest revenue growth, including sales target and metrics setting to achieve the budget.
- Monitor financial performance, take corrective action as necessary to stay on budget.
- Develop and track performance metrics for sales, tele-sales, and onboarding, identifying areas for improvement.
E) People Management & Client Relationship
- Provide leadership to the entire team, defining objectives to be achieved by the function and ensuring effective execution of the duties of the function.
- Effectively delegate authority and responsibility in line with business objectives to ensure empowerment, motivation and effectiveness of immediate subordinates.
- Manage performance of subordinates ensuring agreement of annual goals, measuring performance against agreed goals and dealing with non-performance accordingly and in line with the organisation’s policies.
- Manage the recruitment, development, training and selection of subordinates to ensure adequate succession planning as well as compliance with labour legislation, policies, procedures, rules and regulations.
- Ensure that the working environment contributes to improving staff morale and increasing productivity.
- Build and maintain strong relationships with key clients, focusing on high levels of satisfaction and loyalty.
- Act as a senior contact for high-value clients, resolving issues and identifying business expansion opportunities.
- Use client feedback to refine strategies, improve service delivery, and drive satisfaction.
F) Strategic Leadership and Digital & Innovation Focus
- Form part of the Department’s ManCo Team that provides guidance, support coaching, mentorship, training and/or leadership to Key Stakeholders and adopts an acting role for the Executive Sales & Bancassurance and/or other divisions within the Sales & Bancassurance department when required.
- Develop and implement a comprehensive sales strategy to achieve the bank’s revenue targets, integrating telesales and onboarding processes.
- Oversee planning across multiple products, including loans, deposits, payments, and digital banking, ensuring alignment across sales channels.
- Set and communicate measurable Ecosystem-Led goals for the sales teams, ensuring alignment with bank objectives.
- Drive digital adoption within sales, telesales, and onboarding to improve efficiency and the client experience.
- Innovate within sales processes, leveraging data-driven decision-making and automation to enhance customer service and team productivity.
Competency Profile:
• Executing and implementing strategies to deliver results.
• Knowledge of compliance and risk management principles; ability to adapt to a fast-paced and changing environment.
• Analysing and Interpreting Data.
• Strong Financial Skills.
• Reporting, Presenting and Communicating Information.
• Formulating Strategies and Concepts.
• Excellent leadership, communication, and relationship management abilities.
• Entepreneural & Strategic thinker with experience in data-driven decision-making, digital solutions, and client service.
• Knowledge of compliance and risk management principles; ability to adapt to a fast-paced and changing environment.
• Analysing and Interpreting Data.
• Strong Financial Skills.
• Reporting, Presenting and Communicating Information.
• Formulating Strategies and Concepts.
• Excellent leadership, communication, and relationship management abilities.
• Entepreneural & Strategic thinker with experience in data-driven decision-making, digital solutions, and client service.
Minimum requirements
Qualification
- Bachelor’s Degree in Commerce or related field
- A Marketing qualification will be an added advantage
Experience
- 5 years senior management position in business
- 5 years in a sales leadership role with an experience in distribution growth will be an added advantage
- Demonstrate a proven track record in achieving sales targets, customer satisfaction targets and delivering growth through strategic alliances and region-based sales strategies
- Financial Management and data analytics to unlock growth opportunities.
- Clear criminal and credit record
- Must have a valid Driver’s Licence and have access to transport (personal/public)
- Ability to work Flexible hours and travel across all regions.